Pilot Company ramps up support for annual Heart Month Campaign
Pilot Company is kicking off American Heart Month Campaign with its annual round-up campaign, encouraging guests to stop at one of their participating locations to support heart health.
This is the sixth year Pilot Company has supported the American Heart Association's Life is WhyTM cause marketing campaign – inspiring guests to celebrate their reasons to live healthier, longer lives by donating at participating Pilot, Flying J or One9 Fuel Network travel centers throughout the month of February. This year, the company is also advocating heart health and safety among its 30,000 team members, providing virtual, hands-only CPR training, resources to find nearby CPR classes, virtual cooking classes, and other health and wellness tips.
"For the past six years, we've been honored to help support the life-saving work of the American Heart Association through paper hearts and round-up purchases," said Brian Ferguson, Chief Merchant of Pilot Company. "We're excited that this year's campaign also focuses on the importance of CPR. By rounding up your purchases at Pilot and Flying J stores during Heart Month, you are helping the American Heart Association and the Canadian Heart & Stroke Foundation save lives."
Participating Flying J travel centers in Canada will be extending their support of Heart Month Campaign throughout the entire month of February this year, with donations benefiting the Heart and Stroke Foundation of Canada (Heart & Stroke).
Pilot Company's fundraising initiatives include:
- Paper Hearts: $1, $3, and $5 paper hearts will be available for purchase at participating travel centers all February to benefit American Heart Association in the U.S. and Heart and Stroke Foundation in Canada. 100% of the proceeds will go directly to each organization, respectively.
- Pin-Pad Round Up or Donation*: During the month of February, guests can round up their purchase to the nearest whole dollar or elect to donate other amounts on the pin-pad during checkout to the American Heart Association at participating U.S. travel centers or the Heart & Stroke in participating Canada. 100% of the proceeds will go directly to each organization, respectively.
For more information about the company's American Heart Month Campaign, visit pilotflyingj.com/heart-month, find a participating nearby travel center location to participate, or download the myRewards PlusTM app.**
To learn more about American Heart Association's Life is Why™ campaign, visit heart.org/lifeiswhycampaign and to learn more about Heart & Stroke, visit heartandstroke.ca.
*Certain purchases (including, without limitation, fuel and fuel additives and purchases made on fleet cards or direct bill programs) are not eligible for round-up contributions.**Data rates may apply. Participating locations only. Terms and conditions apply.
Pilot Travel Centers LLC ("Pilot") is committed to showing people they matter at every turn as the leading energy and experience provider people rely on to fuel their journeys. Founded in 1958 and headquartered in Knoxville, Tennessee, Pilot is a wholly owned subsidiary of Berkshire Hathaway Inc. and employs approximately 30,000 team members. As the largest network of travel centers, Pilot has more than 900 locations in 44 states and five Canadian provinces, serving an average of 1.2 million guests per day. In addition to travel center services, Pilot and its partners offer trucking fleets a variety of solutions for fuel, credit, factoring, maintenance and rewards. The company operates North America's third largest fuel tanker fleet and supplies approximately 12 billion gallons of fuel per year. Pilot is shaping the future of energy as one of the largest providers of biodiesel and renewable fuels and through the development of its EV charging network and low-carbon fueling alternatives. For additional information about Pilot, visit PilotCompany.com.